The FMCG giant claims it ads are being tested and optimised in days versus weeks – and at a tenth of the cost – thanks to AI.

Adobe ADBE is expanding its portfolio for advertisers and publishers with the launch of Real-Time CDP Collaboration in the ...

It depends on what you want out of your brand. Some companies, such as Apple, do not use their names, while others, like Coca-Cola, rely solely upon them. Ideally, one needs vector-based formats like ...

To get an idea of the value of having a good logo design, just think of some of the most iconic brands – McDonald’s Golden Arches, the Nike Swoosh, or the classic Coca-Cola script ... including but ...

Coca-Cola is standing by its diversity, equity and inclusion (DEI) initiatives even as rival PepsiCo moves to scale back its ...

PepsiCo and rival Coca-Cola are taking different paths on the issue of diversity. In a memo sent to employees and released ...

Coca-Cola revealed that the company produced 3.3 million tons of plastic packaging annually. Coca-Cola opens state-of-the-art ...

When James Quincey became CEO of Coca-Cola in 2017, soda had broadly been in decline over its health effects. The beverage giant was embarking on an effort to diversify its reach beyond the sugary ...

We sell different types of products and services to both investment professionals and individual investors. These products and services are usually sold through license agreements or subscriptions ...

The Coca-Cola Company, a beverage company, manufactures, markets, and sells various nonalcoholic beverages worldwide. The company provides sparkling soft drinks, sparkling flavors; water ...