Take-Two Interactive CEO Strauss Zelnick says Rockstar has not used generative AI to build the highly anticipated GTA 6.

Strauss Zelnick boasted that Take-Two is in the business "of eating red meat for breakfast," explaining why they're marketing ...

GTA 6 LIVE: Another release date delay very unlikely hints Take-Two boss ...

The boss of Take-Two has discussed Rockstar’s approach to marketing Grand Theft Auto 6 this summer, saying it needs to be ...

Take-Two Interactive CEO Strauss Zelnick went on the record regarding the AI used in the making of Grand Theft Auto 6.

Strauss Zelnick has drawn a clear line in Take-Two using generative AI as tools, but not for any creative work, especially ...

The wait is finally over as fans are finally getting some concrete news on ‘GTA 6‘, except for delays and leaks. Take-Two’s ...

Take-Two CEO Strauss Zelnick said that the appeal of Rockstar's games is their handcrafted nature.

Take-Two CEO Strauss Zelnick has spoken about the potential of generative AI in the company's latest earnings call.

Strauss Zelnick, the boss of Grand Theft Auto publishers Take-Two, has reassured fans that GTA 6 won’t use any generative AI.

Take-Two CEO Strauss Zelnick confirms GTA 6 does not use generative AI, saying Rockstar’s open world is fully handcrafted.

To make the whole scenario look better, Strauss Zelnick again confirmed the release date for GTA 6 in a recent interview with ...