The retailer touted the strength of its advertising services for brand partners during its inaugural Best Buy Ads showcase.

A new artificial intelligence feature is designed to help advertisers and agencies find and connect with relevant creators ...

Cinnamon Toast Crunch’s “Must Cinnadust” campaign generated a 500% increase in social engagement and drove growth, the ...

Execs at the fast-food giant detail an approach to artificial intelligence that is already powering transformation throughout ...

Shaquille O’Neal stars in a new spot and content on a microsite that rebrands the used-car e-commerce platform as “Shaqvana.” ...

Now in beta, the chat feature draws on Amazon’s retail insights to assist with everything from research to pumping out final creative assets like video.

Launched with a tear-jerking ad around the NFL’s opening weekend, “Behind Every Baby” features several social-first elements ...

The brand has worked with an agency team including Nice&Frank, The Door and Spark Foundry to find unique ways to get out its ...

Miss Conceptions” includes content meant to debunk misunderstandings about the cosmetics brand, like “Isn’t Mary Kay just for ...

Ad spending on in-store retail media is forecast to top $1 billion by 2029, but experts on an IAB panel cited several ...

Warner Bros. Discovery will continue to lean on Nielsen’s Big Data + Panel and adopt new tools from the firm’s Advanced ...

The tech giant is expanding access to its Reels trending ads solution, which has already been utilized by brands including ...