Gen Z is making more money, adjusting for inflation, than previous generations at their age, but their dollars aren’t going ...

Despite recent improvement, Trump’s popularity with Gen Z remains far below his second term high. Overall approval ratings ...

Gen Z is starting to drink more alcohol, but data shows they feel the need to prepare an excuse if they're not indulging.

According to a First Insight study, 73% of Gen-Z consumers are willing to pay more for sustainable product. Many are also ...

Sabrina Carpenter, Tate McRae and Addison Rae’s music is influenced by the superstar who shot to fame before they were born.

To mitigate potential cons of conscious unbossing, Hawkins says that the work culture should balance empowerment with results ...

Moviegoing frequency by Gen Z audiences is up in 2025, according to Cinema United ’s new “Strength of Theatrical Exhibition” ...

Once touted as a better investment than gold, the prized Birken bag no longer has the same COVID-era appeal at auction, ...

How a new generation of sommeliers, from Sonoma to Manhattan, are pushing back against the perception that Gen Z isn’t ...

Data shows Gen Z’s rising engagement with wine is driven by lighter styles, values-focused buying habits, and tasting rooms ...

Cinema United's Strength of Exhibition Report also indicated the number of habitual moviegoers — those who see at least six ...

Instacart shares drop amid FTC investigation, Gen Z's changing alcohol habits impact bar business, and winter heating costs ...