“You can basically put it in a drink and more or less mask it completely,” he said of the idea.

Earlier in January 2026, The Coca-Cola Company announced a major leadership reshuffle, creating a new Chief Digital Officer ...

Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the ...

Coca-Cola Europacific Aboitiz Philippines (CCEAP) has named Ramon Christian Pesigan as its new president and chief executive officer, effective January 2026. Pesigan, who previously served as ...

What should have been a brief trip 74 years ago this month turned into a disaster-movie-scale nightmare. Think of it as “The ...

The Coca-Cola Company announced a series of sweeping leadership changes aimed at deepening consumer engagement and ...

The Coca-Cola Company has created a new chief digital officer role as part of a broader leadership reshuffle aimed at ...

Coca-Cola, the Premier League’s Official Soft Drink Partner, has launched ‘Guess the Goals’ campaign that invites fans to ...

A detailed look at Coca‑Cola’s financial performance, portfolio strategy, Costa Coffee challenges and the company’s shift ...

Coke has expanded its CMO remit and appointed a former marketer as its first chief digital officer as part of a broader ...

Coca-Cola Europacific Aboitiz Philippines (CCEAP) on Wednesday announced the appointment of Ramon Christian Pesigan as its new president and chief executive officer, succeeding Gareth McGeown, who ...

Coca-Cola Co. (KO) stock trading lower after announcing leadership changes, including a new CEO and Chief Digital Officer.