Coca-Cola today (Feb. 10) launched a new campaign, “We All Scream for Orange Cream,” in support of its new Orange Cream flavor, per details shared with Marketing Dive. A 30-second spot, set to Mariah ...

Drinking soda is an inherently nostalgic experience. Most legacy brands have been around for generations, which means your first soda experience dates back to childhood. Classic flavors are iconic ...

Coca-Cola’s new Orange Cream flavor had one job: taste like orange. Coke beefed it in that department. Instead, both the classic and zero sugar varieties mostly taste like Vanilla Coke. That’s not a ...

Coca-Cola launched a nostalgia-stoking campaign for its newest flavor. The company launched a “We All Scream” campaign to introduce its new Coca-Cola Orange Cream and Coca-Cola Zero Sugar Orange Cream ...

A year after the launch of the short-lived Coca-Cola Spiced, Coke is adding another new flavor to its lineup. Coca-Cola ...