“You can basically put it in a drink and more or less mask it completely,” he said of the idea.

Earlier in January 2026, The Coca-Cola Company announced a major leadership reshuffle, creating a new Chief Digital Officer ...

Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the ...

Coca-Cola Europacific Aboitiz Philippines (CCEAP), the bottling partner and official distributor of Coca-Cola products in the ...

Coca-Cola Europacific Aboitiz Philippines (CCEAP) has named Ramon Christian Pesigan as its new president and chief executive officer, effective January 2026. Pesigan, who previously served as ...

Coca-Cola Europacific Aboitiz Philippines (CCEAP) on Wednesday announced the appointment of Ramon Christian Pesigan as its new president and chief executive officer, succeeding Gareth McGeown, who ...

Coca-Cola, the Premier League’s Official Soft Drink Partner, has launched ‘Guess the Goals’ campaign that invites fans to ...

The Coca-Cola Company has created a new chief digital officer role as part of a broader leadership reshuffle aimed at ...

The Coca-Cola formula is one of humanity's great mysteries. A secret that is said to be kept in a vault in Atlanta. Many ...

Nate Burleson and Daniela Ruah are returning to host Super Bowl Greatest Commercials: Hall of Fame Countdown on CBS.

A vote Friday to allow advertisements on college sports uniforms opened a new revenue stream for athletic departments, as ...

Romeo Bingham’s (@Romeosshow) viral TikTok jingle makes the leap from a viral moment to an official Dr. Pepper commercial.