Coca-Cola Consolidated Reports Fourth Quarter and Fiscal Year 2024 Results
Fourth quarter of 2024 net sales increased 7% versus the fourth quarter of 2023.Gross profit in the fourth quarter of 2024 was $698 million, an ...
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America's First Coupon Turned An Unknown Soda Into A Household Name
Sometimes bold marketing ideas pay off, and that was definitely the case for this American name brand soda that changed ...
12 creative campaigns to know about today
Dove’s “moist” ad from Maximum Effort and Kim Kardashian playing a “Fairy Butt Mother” for Skims.
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How Coca-Cola is marketing Simply Pop, its first prebiotic soda
As consumers increasingly reach for better-for-you options, the beverage giant is entering a market dominated by brands like ...
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The Genius of Coca-Cola's Marketing
Winter sales were low. 🎁 They needed to attach Coke to Christmas. 🎅 The solution? Santa Claus. This MagnatesMedia deep dive reveals: 🔹 Did Coke actually "invent" modern Santa? (Hint: No, but they ...