As Donald Trump returns to the White House, his family company is set for a revival that echoes his political comeback.

The Trump Organization on Friday announced that President-elect Donald Trump will not have any involvement in managing his real-estate and branding empire during his second term and appointed an outside ethics adviser to monitor major company actions – part of several measures the organization said it was taking to avoid conflicts of interest as Trump prepares to return to the White House later this month.

The plan bans new deals between the Trump Organization and foreign governments − but not foreign businesses, as had been the case in the first Trump administration. It also outlines a review process for several transactions that meet a certain threshold like purchases over $10 million or leasing more than 40,000 square feet of real estate space.

Trump's company is not agreeing to a blanket stop on new foreign business transactions.

Social media users questioned Friday night whether the latest Donald Trump merchandise offering is real or whether the president-elect was hacked.

Eric Trump, son of Donald and Ivana Trump, is executive vice president of the Trump Organization. He's also a podcast host and former TV personality.

A limited liability company called Trump Endeavor 12 LLC, whose principal is listed Donald Trump Jr., is behind the plan, which includes building 1,498 condo units across four 20-floor towers, estimated to house approximately 4,975 residents.

Tech leaders are shifting to Trump, but for some of them it comes after a rocky relationship during the president-elect’s previous administration. View on euronews

Donald Trump has launched a new cryptocurrency, $TRUMP, ahead of his second presidential term, with its market cap surging to $4.25 billion within hours. Inspired by Trump’s “Fight, Fight, Fight” slogan,

Built on the Solana network, the $TRUMP token has a total supply capped at 1 billion coins, with 200 million available initially. In less than three hours, the token’s market cap soared to an eye-popping $8 billion.