In 1954, Pan Am Airlines approached Rolex with a request. The advent of commercial jet travel meant that their new transatlantic routes were taking pilots further than ever before, crossing up to six ...

We’ve been reporting a great deal on the depreciation of Rolex sports watches in the vintage, neo-vintage, and pre-owned market, with marked declines in the value of the GMT Master, the Submariner, ...

Even if you don't know anything about watches, you've darn well heard of "Pepsi." And we're not talking about the drink. We're speaking about the bi-color, blue-red bezel insert that instantly gives ...

Despite the rumors, there was no new Coke GMT at this year’s Watches and Wonders — at least from Rolex. But the Crown did unveil a new GMT-Master II in Oystersteel. Reference 126710GRNR features a ...

This particular Rolex GMT comes with the added bonus of historical significance. The watch comes from its original owner, United States Navy veteran Thomas Francis Finley Jr. Finley served for 28 ...

One year on from the launch of Rolex’s stainless steel “Pepsi” bezel GMT-Master II, we take a look back at the history of the globetrotting model You may or may not know that it was at the ...

Although everyone knows Pepsi as a refreshing soda drink, Rolex and watch lovers know it as one of the most iconic wristwatches on the market. While Rolex Pepsi might sound like it, this nickname ...

IS YOUR watch gaining or losing value? The colour of its bezel – the ring around the watch face – could be crucial. The Bloomberg Subdial Watch Index shows two Rolex models are diverging in price on ...

Is your watch gaining or losing value? The colour of its bezel — the ring around the watch face — could be crucial. The Bloomberg Subdial Watch Index shows two Rolex models are diverging in price on ...

Rolex is such a force to be reckoned with in the luxury world, and its products are so iconic, that an entire nickname-based taxonomy has developed around the brand’s wares. Though certain other ...

Pre-war commercial aviation looked completely different from today’s digitized world of computer-controlled, intercontinental flight. If you wanted to travel the globe in style in, say, 1934, the ...