How a programme from Xero and Women in Football helped these two women grow their businesses It was a shopping trip to get football shorts for her daughter that made Julia Cove-Smith realise there was ...
The hype is real, and it’s exciting to see. Not only is Philly a great sports town, but it’s also proving itself to be a ...
Women sports fans will control 75% of global discretionary spending by 2030, yet remain the most overlooked and untapped market in sports fandom.
The idea may have originated in Portland, Oregon, with a female-centric sports bar called The Sports Bra. And now New York ...