Google Ads Liaison Ginny Marvin confirms AdSense has transitioned to an eCPM payment model. Learn what that means for publishers. Google shifted AdSense to an eCPM payment model, based on impressions ...

Google AdSense publishers are in crisis, as their RPMs (revenue per 1,000 impressions) have collapsed since late February, Search Engine Roundtable reports. The official Google support forum has been ...

Google has big AdSense news, which it says won't result in a change to how much publishers get paid. Google said it is changing its AdSense revenue-share structure and will also pay per impression and ...

Google AdSense has announced two significant changes to its operations that will directly impact publishers. These modifications include an update to AdSense’s revenue-share structure and a shift in ...

Google AdSense streamlines site management with real-time verification, a new meta tag method, and improved ads.txt monitoring. Google AdSense now verifies site ownership in real-time. A new "meta tag ...

Google AdSense accounts can now be linked to Google Analytics 4 (GA4) properties. This integration allows your AdSense data to appear in GA4 reports and explorations for a more comprehensive analysis.

Google AdSense will roll out two changes for publishers. The changes are scheduled to take effect early next year. The company says it will pay publishers per impression, and split the AdSense revenue ...

Google AdSense added a new breakdown option named Confirmed Click status breakdown. This breakdown is available on all your reports under the "Breakdowns" dropdown selector at the top left.

Google will introduce a new Sensitive Events policy into the AdMob & AdSense Program Policies in February. Why we care. Non-compliance with policies may result in the disabling of ads serving on your ...