Marketers seeking personalization strategies should understand two concepts as it relates to personalization — intent vs. rules. About a fifth of brands say about 75% of the content their ...

The letter from Nan Aron, Gary Bass, Rick Cohen, and Elizabeth Heagy (“Confusion Over Charity Lobbying,” January 12) in response to Leslie Lenkowsky’s December 8, 2005, opinion article (“How to ...

Ever wonder how it is that we all seem to know how to make conversation work? Even when we aren’t brilliant conversationalists in terms of what we talk about, we still seem to follow some underlying ...

A new AI developed at Duke University can uncover simple, readable rules behind extremely complex systems. It studies how ...

In 2016, the National Science Foundation (NSF) established a five-year program on Understanding the Rules of Life (URoL) to identify generalizable rules that govern biological systems at micro and ...

Most children need rules. Most parents establish rules which range in effectiveness from limited or not helpful to very helpful. Here are some suggestions for effective rules which, with some tweaking ...

Bitcoin offers an opportunity for society to move toward systems of clear, easy-to-understand rules instead of our current system of rulers. Human beings, for the most part, all know what fairness ...

Half of the English public do not understand the current UK lockdown rules, a study has found. As restrictions have gradually eased due to a falling infection rate, “many people are more confused ...

Looking at the Chinese film market, you might be tempted to think the plethora of underperforming Hollywood tentpoles paints a picture of a flailing Chinese motion picture business. However, China may ...