Southwest Airlines passengers made their final boarding-time scrambles for seats on Monday as the carrier prepared to end the ...

Rapid Rewards members can earn the ability to fly with a designated companion for free—excluding taxes and fees.

Southwest will also begin a new group-based boarding system starting on Jan 27. The new boarding process will prioritize ...

The famous numbered metal stanchions that for decades defined Southwest Airlines’ unique boarding process are coming down as the Dallas-based carrier laid out the final plans for a new boarding ...

Tuesday marks the start of Southwest Airlines' assigned seating — a change that reshapes how millions of Americans fly. Why it matters: Southwest is the last major U.S. airline to abandon open seating ...

Southwest Airlines has officially ended its longtime open-seating policy, marking a major shift for the carrier as its final ...

Southwest Airlines replaces its open-seating policy with assigned seating to align with industry norms and boost profits.

Southwest has officially switched to assigned seating, ending open seating as the airline continues to remake its once-distinctive business model.