Experience the calming satisfaction of neatly rolled soaps being slowly crushed, releasing soft crackles and silky textures ...

Soap cutting videos emphasizing texture, symmetry, and controlled motion.

Soap-cutting videos are having a moment. The soothing viral videos feature people cutting bars of soap and making them smooth. They're a visual version of autonomous sensory meridian response videos, ...

Erin Carson covered internet culture, online dating and the weird ways tech and science are changing your life. Expertise Erin has been a tech reporter for almost 10 years. Her reporting has taken her ...

Slicing soap is part of the broader ASMR scene. Every two weeks, Kaelin Brady scours her local shops in search of soap. But the 28-year-old's routine is not a body odor-related chore: it's so she can ...