Although we’re only half way through the decade, the 2020s has already given rise to some highly memorable – dare I say potentially classic – print ads. Minimal branding, bold photography and playful ...
The first decade of a new millennium saw the internet and social media change the way we consume and engage with brands forever. Although digital advertising increasingly became a part of daily life, ...
In today's digital age, you'd be excused for thinking that print is dead, but Mercedes-Benz's latest ad proves quite the opposite. In its aspirational new campaign, the iconic car brand celebrates the ...
Print advertising is not dead. In fact, some people prefer print to digital. According to a study by MarketingSherpa, when asked which advertising channels they trust most when making a purchasing ...
Apple has a reputation for having some of the best advertisements in the world. Not only does Apple know how to make unique products that consumers lust for, but they know how to sell them to people ...
Even though digital publications have pushed many print publications and their pages aside, I have a small confession to make: I still like looking at ads in the old-fashioned technical print ...
This full-page Maggi advertisement that appeared in a leading newspaper stood out immediately not just for its size, but for the way it tapped into something deeper: the unmistakable scent of Maggi ...
While the halcyon days of print are behind it, the channel still holds relevance and trust with those consumers who still use it, particularly as when attention is won through the channel, it tends to ...
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