Prospect theory, proposed by Kahneman and Tversky in 1979, has been acknowledged as an excellent decision-making theory for the bounded rationality of investors tending to show cognitive bias under ...

Open this photo in gallery: Which is stronger: the thrill of victory or the agony of defeat? Psychologists Daniel Kahneman and Amos Tversky explored this concept nearly 50 years ago, finding humans ...

Prospect theory [1, 2, 3] has perhaps been one of the most influential theories within psychology and behavioral economics. Daniel Kahneman won the Nobel prize for this work. Prospect theory and ...