We asked industry experts to share their tips for creating a compelling personal brand story—and the elements that make a story memorable and impactful. Discover how to create an authentic and ...

A few weeks ago, I spoke with my team about building their LinkedIn presence. I suggested posting often, commenting on others’ posts, and no longer waiting for that “perfect time” to start ...

Forbes contributors publish independent expert analyses and insights. William Arruda covers personal branding, leadership, and careers. Your LinkedIn About section is where you tell your authentic and ...

Storytelling has always been at the heart of everything I do. As a journalist, what started as a love for words has led to a career in journalism, where I have the privilege of amplifying voices that ...

Forbes contributors publish independent expert analyses and insights. William Arruda covers personal branding, leadership, and careers. To build a powerful, influential personal brand, you need to be ...

What’s the first thing that comes to your mind when you hear the word “personal branding?” Does it make your mind brim with possibility—or make you roll your eyes? We’ve been conditioned to think of ...

After a life-changing wake-up call, I realized no corporate job would give me the freedom I needed as a mom — so I built a personal brand that did. Building a personal brand gives female leaders the ...