“What’s in a name?” William Shakespeare once asked, but in today’s digital era, a company’s logo may be even more important. As an instantly recognizable visual identifier, a corporate logo has more ...

A lot has been made of Xbox changing its logo and related branding to match the original console's style and spirit - and now Team Green has decided to bring Xbox Game Pass into the fold as well. Yep, ...

The software giant continues its march toward releasing its upcoming operating system, debuting a new logo that does away with the flaglike design of Windows past. Jay Greene, a CNET senior writer, ...

Xbox unveiled a new glowing logo blending nostalgia with a futuristic design. Fans believe it could hint at upcoming hardware and major changes as Xbox moves deeper into cloud gaming and its 25th ...

Microsoft has patented a novel “logo camera” system. The quad-camera array arranged in a square can sit beneath a display or on the back of a device. Each camera is optimized for a specific color ...