Due to its dominance in the swim changing robe market, Dryrobe has become an example of genericide. Like Hoover, Frisbee and Jacuzzi before it, the trademarked brand name is now synonymous with the ...

Adding to the numbers of surfers and boarders taking to the water, over the last couple of years there has been a rise in the number of people “open water” or “wild” swimming in the UK’s seas, lakes, ...