Google is turning the mirror on your phone into a fitting room, letting shoppers see clothes on a realistic digital version ...

Shoppers can now curate their desired items online and have them ready in a fitting room when they arrive in-store, offering a more convenient and personalized experience. TOTE redefines the shopping ...

Add Walmart to the list of major retailers who are going high-tech with the virtual fitting room experience. In a Sept. 15 blog post on its website, the icon big-box chain unveiled “Be Your Own Model, ...

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With its new virtual fitting room feature, Fytted aims to address a multibillion dollar headache retailers are facing: returns. Beyond finding the precise fit, the tool guides shoppers toward items ...

Fitting rooms are like the eye of a hurricane, where you would expect peace and tranquility. Just you, your selected outfits, and the anticipation of seeing them on yourself. Here are 15 stories where ...

Being able to try stuff on, then, is paramount to the experience. But at Houston Goodwills, that's no longer an option. In ...

The biggest offenders, Foxy Finn says, are shoppers who come in to try on clothes when they smell. “You out here leaving your stench in the fitting room. You leaving it on clothes,” she says, adding ...