Dollar Shave Club launched a new in-house campaign, following up on its broadcast debut last November by taking aim at competitor Gillette’s promise of blades which last a month by taking a look at ...

Dollar Shave Club is known for its scrappy marketing and its willingness to call out its rivals’ products. Since its 2011 launch, the company has focused on men. Now, the brand is making its first ...

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Dollar Shave Club looked like the perfect startup story. A $4,500 ad went viral, the site crashed from demand, and a razor subscription grew into a brand worth $1 billion. It even forced Gillette to ...

Dollar Shave Club is reinforcing its disruptor mindset for the launch of a new line of women’s razors and shave products. The move, accompanied by a marketing campaign that includes both a traditional ...

Campaign Trail is our analysis of some of the best new creative efforts from the marketing world. View past columns in the archives here. Back in 2012, Dollar Shave Club debuted with one of the most ...

Razor brand Dollar Shave Club launched an improved version of its razor with a campaign featuring creative inspired by its own customers. As a 14-year-old brand, Dollar Shave Club’s goal was to get ...

NEW YORK--(BUSINESS WIRE)--Ordergroove, the leader in subscription solutions for retailers and direct-to-consumer (DTC) brands, announced today that Dollar Shave Club, the preeminent ...

As college football season kicks off, Dollar Shave Club Inc., the brand known for high-quality razors at a great price, has expanded its officially licensed College Razor Handles Collection. Now more ...

Unilever announced yesterday that it sold control of Dollar Shave Club to private equity group Nexus Capital Management. Unilever bought Dollar Shave Club for $1 billion at the height of excitement ...

Direct-to-consumer pioneer and leading personal care brand selects NetSuite to automate financial reporting and simplify omnichannel operations "As the retail industry becomes increasingly competitive ...