The once-discontinued flavor made a limited return last summer. When Coca-Cola temporarily brought the item back for a very ...

Diet Coke is bringing back a beloved flavor that was discontinued in 2018. A fan-favorite Diet Coke flavor is back in the lime-light. The rumors are true — Diet Coke is bringing back one of its most ...

Thanks to demand from consumers, the coveted and formerly discontinued Diet Cherry Coke flavor is now making a comeback.

A gone-but-not-forgotten soda flavor is coming back to stores — but not for long. A spokesperson from the Coca-Cola Company confirmed to TODAY.com that Retro Diet Coke Lime will be returning to stores ...

Authenticity, risk, and avoiding pale imitation — what Diet Coke’s marketing can teach nonalcoholic drinks about being ...