Move over fast-food retail chains. The cola majors are now sprucing up their association with television. And following close on the heels of Pepsi TV, Coca-Cola India has started exploring similar ...
Popular sugar-free sodas may seem like just another offering from big companies, but millions of dollars go into how each is ...
Are you a print subscriber? Activate your account. By Garett Sloane - 45 min 36 sec ago By Parker Herren - 1 hour 5 min ago By Ad Age Studio 30 - 3 hours 3 min ago By Ad Age and Creativity Staff - 3 ...
Last week AdAge reported that the big new Super Bowl commercial from SodaStream, the little home carbonation kit that could, got the thumbs-down from CBS for taking aim at Pepsi and Coke, two major ...
NEW YORK Diet Pepsi is sending a valentine to soda lovers, now that the soft drink s staying power has been improved with a new sweetener. Starting at the end of January, PepsiCo Inc. will begin ...
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Coca-Cola defends AI-led holiday campaign amid social media outcry
Social media criticism has been relentless since the ad’s release a week ago, with savage comments like “the best ad Pepsi ...
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