The options, which are launching under a new Simply NKD line, come as the food and beverage giant aims to reimagine core ...
The company announced Thursday that Doritos and Cheetos Simply NKD will hit store shelves on Dec. 1. The launch is part of ...
The Simply NKD line of the beloved snacks will have no dyes or artificial flavors, but you can still buy the original eye-wateringly orange versions.
A Darden School of Business professor says PepsiCo’s new “Simply NKD” line is a “high-stakes branding challenge.” ...
In a move that’s catching attention across the snack industry, PepsiCo has announced it’s removing the bright colors—but not the ...
Doritos and Cheetos are getting a makeover. PepsiCo said Thursday it’s launching toned-down versions of its bright orange ...
PepsiCo is switching up how some flavors of Cheetos and Doritos look in the coming weeks. On Friday, the global snack company ...