Fujifabric guitarist Souichiro Yamauchi has killer form in producing eye-catching signature guitars, but his latest is something else altogether: melding the specs of a Tele Custom and his beloved ’52 ...

(TMX) — Fender on Tuesday announced it will commemorate the 70th anniversary of the iconic Stratocaster guitar by releasing seven new models this year, along with releasing short films and hosting a ...

NAMM 2024: After the big statements of the Tone Master Pro and Highway Series, Fender is now in celebratory mood with an old friend. The Strat is turning 70, and rather than a last-minute bunch of ...

SCOTTSDALE, Ariz. (November 12, 2012) – Squier is proud to introduce an innovative new Strat guitar model that can directly connect with and record to Apple iPhone, iPad, iPod touch, Mac or ...

With Vintage-inspired trends at a high point among tastemakers and consumers, Fender doesn't have to go far to revive the iconic models that defined decades of music. Built in Corona, Calif., this new ...

So you want to play like rock god Jimi Hendrix? Fender combines guitar history and present-day playability in a Hendrix Stratocaster that's both a contemporary instrument and a child of the '60s.

Fender has unveiled the Vintera II series, and we had all best take a deep breath because there is a lot in here as the Big F comprehensively refreshes its vintage-inspired Mexican-built range of ...

For electric guitar obsessives, drawing inspiration from the craftsmanship of a bygone era is usually a winner. With its ...

Fender has rolled out a suite of fresh finish options and a couple of all-new models to its American Vintage II Series, introducing a transitional-era Stratocaster and presenting us with a Telecaster ...

The wood that is used to make the guitars of some of the greatest ‘rock gods’ has fallen victim to climate change. For more than 70-years iconic guitar masters, Fender, have been using ‘swamp ash’, or ...