The standard iPhone 17 (non‑Pro) will reportedly retain much of the same exterior look as the iPhone 16. However, the newly branded iPhone 17 Air is rumored to be significantly slimmer—around 2 mm thinner than the iPhone 16 Pro—offering a sleeker and lighter build, per India Today.

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Gurman observes in his subscriber Q&A that Apple always launches its new iPhones after Labor Day (the first Monday in September for those of us outside the U.S.). Typically, it's the week after, meaning the iPhone 17 series should appear between September 8th and September 12th.

Apple is preparing to unveil the iPhone 17 series, likely in September, with a standout model called the iPhone 17 Air. This device is anticipated to be the thinnest iPhone, featuring a 6.6-inch OLED display with a 120Hz refresh rate and weighing only 145 grams.

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Apple will launch an iPhone 17e model early next year, reports Bloomberg's Mark Gurman. The device will be a successor to the iPhone 16e

The iPhone 17 Pro will probably also be available in at least one new shade, with one leak suggesting Apple is considering using one of the three colors pictured below. From left to right these are Dark Green Titanium, Teal Titanium, and Green Titanium, and the source says Teal Titanium is the most likely to get used.