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Cracker Barrel Unveils a New Logo

USA TODAY · 2d

Cracker Barrel CEO says new logo and rebrand are 'for today and for tomorrow,' but backlash suggests otherwise

Cracker Barrel is saying goodbye to its iconic logo and has introduced an "enhanced brand look and feel." Why some are not happy about it.

FOX 10 Phoenix · 4d

Cracker Barrel unveils new logo, fall menu amid brand makeover

Cracker Barrel revealed a new text-only logo as part of its brand refresh. The chain launched a fall menu with returning favorites and new comfort dishes. Country artist Jordan Davis will help kick off the update at a New York City event.

Farewell to the Barrel Man: Cracker Barrel unveils new logo — and offers a free side

For the first time in 48 years Cracker Barrel's new logo will stand alone in text. The change is part of the company’s “All the More” campaign.

TheFoodXP on MSN11d

Cracker Barrel’s New Look Is Blowing Up Social Media. Here’s Why

Cracker Barrel has been a favourite spot for comfort food and a dose of old-fashioned charm with its country store decor and ...

8hon MSN

Cracker Barrel 'ruined a good thing' as loyal fan slams 'depressing' rebrand

Cracker Barrel is facing harsh customer criticism over its restaurant remodels that eliminate the traditional decor, with ...

2don MSN

Cracker Barrel reveals new logo, works with country star Jordan Davis to boost relevance

Since its debut in 1977, Cracker Barrel's iconic logo has remained the same -- save for a few slight updates. But not anymore ...

3don MSN

Cracker Barrel's new look isn't everyone's cup of sweet tea

Cracker Barrel's new, simplified logo is drawing criticism from some customers. The chain unveiled a new logo on Tuesday.

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